11 Best-Smelling Fragrances at Target Right Now: Ariana Grande, Juicy Couture, Ouai

Target is kicking its fragrance selection up a notch, especially after partnering with Ulta Beauty last year. The popular retailer now offers prestige brands like Juicy Couture and Carolina Herrera, alongside celebrity-founded brands like Ariana Grande and Ashley Tisdale's Being Frenshe, all the way down to affordable Target exclusives like Solinotes and Mix:Bar.

The 10 greatest fragrances of all time, as voted on by beauty industry insiders and executives.

The 10 Greatest Fragrances, as Chosen by Beauty Insiders – WWD

What makes the perfect fragrance? It all depends on the season—and your mood that day. From Chanel, Dior, Ralph Lauren, Byredo, and more, shop this year’s best colognes for men.

31 of the Best Colognes for Men to Try in 2023

We found the best perfumes for teens that won't fade as the day progresses. Here, see top-rated picks from brands like Gucci, Dior, and Le Labo.

11 Best Perfumes for Teens 2023

These are the best men's fragrances ever created - from Calvin Klein and Jean-Paul Gaultier to Tom Ford and Chanel - as well as advice from fragrance experts on how to pick the right one for you

The 20 Best Men's Cologne Of All Time: Top Fragrances Ever (Updated 2023)

Bazaar editors count scents from Dior, YSL Beauty, and more among the best sexy perfumes of all-time—for date night, Valentine

The 17 Sexiest Fragrances in 2023: Diptyque, YSL Beauty, More

The 15 Best Perfumes for Women of 2023, Tested by Editors

The 12 Best Vanilla Perfumes of 2023

From rich leather and oud to zesty citrus, the best Tom Ford fragrances for men ooze masculine sophistication and timeless elegance.

12 Best Tom Ford Fragrances For Men: Ultimate Guide

Put your money where your wrist is with these expensive, but exquisite, perfumes.

12 of The World's Most Expensive Perfumes 2023

One Journalist's Journey Into the Underworld of Feminine Fragrances

The 15 Best Luxury Perfumes for Constant Compliments