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[Karbo, Karen] on . *FREE* shipping on qualifying offers. Gospel According to Coco Chanel: Life Lessons From The World's Most Elegant
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Research question In what ways does Chanel embody brand’s values and identity as a cultural artefact in fashion industry through Chanel N° 5 campaign? This report aims to research and evaluate the key factors that lead to the success of the Chanel N° 5 perfume, looking up at different PR techniques used by the brand house departments. In order to fulfil this purpose, the research question will be explored through the perspective of branding and celebrity endorsement by applying relevant
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